If you are a fast-growing online business, then choosing the right hosting determines how well your huge pool of data can be stored and more importantly kept secured. VPS Hosting and Dedicated Hosting are two types of hosting that you, as an established company, can switch to. But before we plunge into which hosting is best suited for your business and the differences between VPS vs Dedicated Hosting let us first see what each…
Out of the following which website would you rather make a purchase from given their email addresses – marketing@yourbrand.com or yourbrandname@gmail.com? I would prefer the first one and chances are you too would prefer the same. The only reason being, the first email feels more credible as opposed to the latter. As a Web Pro (designer and/or developer), email is one of the primary modes of communication for your business. An email address that ends…
Social media in today’s day and time is used by a majority of users on a daily basis, be it for posting updates about personal lives to checking out brands and posts from others. According to a study by we are social, the number of users as of January 2019 is 3.48 billion. Moreover, on average, the report states that there is a 10% year-on-year rise in the active percentage of people on social media…
On a scale of 1 to 10, how much do you think your subscribers open your emails? The answer is simple, very less, probably as low as 1 to 3. According to the DMA’s Email Benchmarking Report 2018, the email rates over the past one year have increased by at least 0.5%, with an average of 18.1% for the entire year. However, this is still below the 20% mark. The question that lingers is, is…
Development is a crucial part of any online business and choosing the right development stack goes a long way. For a long time, developers have been using the LAMP stack. However, with the advancement of technology and shift in the approach of dealing with web applications, web developers are gradually shifted towards the MEAN stack. In this article, we will understand what a stack is, the basic difference between LAMP and MEAN stack and figure…
Have you ever wondered why some websites load faster and some take an infinite amount of time? Well, the answer is simple, it all depends on the web hosting provider, the size of the images uploaded on the website, other media files if any, and the server location. The next few questions that come to mind are: What is server location? How does it affect the website performance? How can it ensure productivity? Before we…
Apache and Ngnix are two of the most popular open source web servers today. These web servers power most of the websites hosted over the internet and can handle a vast variety of workload. Although it may seem like these two are similar and provide the same output, they differ in their performance and working. In this article, we will cover the basics of these two web servers and the difference between Apache and Nginx…
The growing popularity of mobile phones, laptops and tablets has led us to browse the internet for viewing various websites like social media, e-commerce etc using these devices, as opposed to the past when we only used a desktop to surf the internet. It is this trend that has made responsive website design extremely important. Every product developed needs to be tested both for the hardware and software, and a website is no exception. In…
We have covered the different kinds of linking a lot on our blog, right from internal linking to backlinking for SEO purposes. However, there is another type of linking and this isn’t really related to SEO or how to boost your website ranking but is equally important as it can improve the user experience on your website. These links are known as anchor links. In this article, we’ll cover what is an anchor link, benefits…
Consumer satisfaction is at the heart of any brand. A satisfied consumer is more likely to return and even publicize your brand to others. In today’s day and age, one key thing that customers expect is value for their time and quick turnaround time for queries. Technology to the rescue! A business running without the aid of technology is a thing of the past. Today it is very unlikely for such a venture to sustain…
