Pagination is a way to structure content on any medium – by grouping them by a fixed amount of space or number of elements. On websites, Pagination is simply the number of pages you see displayed at the bottom of a web page that serves to separate content for easy consumption. It is often the most overlooked element in design but arguably one of the most important. I say ‘overlooked’ because many believe the myth…
Web design is one of the most important aspects when it comes to marketing your app/website over the internet. As it has a direct impact on the customer experience, it must be user friendly and also responsive, as many people end up visiting it from mobile devices. Bootstrap is an open source project originally built for Twitter. It is one of the popular HTML, CSS and JavaScript front-end framework for developing responsive, mobile first web…
In our previous posts on Introduction to Website Search and Designing the Search Box, we underscored the importance of the search bar for improved UX, the ideal placement for the bar & much more. Now that we’ve established the why and the how to design, let’s take a look at the how to develop in the third & final part of the Search Box Series. In this post, we’ll cover: Using Google Custom Search Using…
Hey there! In an earlier post on Introduction to Website Search, we looked at the importance of the search box on a website, the types of websites that do and do not require search boxes. Continuing with the ‘Search Box Series’, in Part II, we will look at how to design the box. Frequently Asked Questions & Best Practices A lot of designers aren’t sure how to design the search box – where to place…
Websites are still a super important part of a business’s branding strategy. They are an extremely critical weapon that, if used correctly, can still help you reap rich dividends in the form of leads and sales. The fact of the matter is that websites have never gone out of fashion. But, there is a significant rider here. It’s only the best websites that work. So what separates the best from the rest? While the various…
CSS which stands for Cascading Style Sheets is a sheet style language to make a webpage presentable. The purpose of CSS is to create visually engaging webpages and user interfaces through buttons, fonts, colours, etc. CSS enables the separation of document content from document presentation including colours, fonts and layouts. This provides for flexibility and centralized control over specific aspects of design. Today, we use CSS 3.0 which is best suited for responsive sites and…
Psychology was my major in college and I went on to get my Master’s degree in media and marketing communication. The combination of the two subjects (Psychology & Marketing) together – consumer behaviour is an area that interests me immensely. You know – how attractive packaging is important for the chocolate bar, the role emotion plays in purchase, the arrangement of the soap in the first row of the supermarket, the positioning of the peppermint…
Blast from the Past For years, whitespace in design has been branded as ‘too plain’ or ‘lack of design’ and is even called negative space and something to avoid. This trend of thought was so common in web design, that even the best of the best brands crammed everything in design to avoid whitespace. Take a look at Apple’s website from the 90’s. Web design in the early days including filling up negative space with…
A common joke in SEO circles has it that the best place to hide evidence of a crime can be found on page 3 and beyond of Google search results. In a similar vein, the location of a website footer could imply that very few website visitors will actually scroll down to it and consequently it is often not given as much importance as other page sections. In spite of this, some companies dedicate a…
As a web designer, developer or business-owner (or all 3-in-one!), finding time to attend a tech event can be tough. You probably think that it is an unproductive way to spend a business day. However, we’d like to show you 6 reasons why you should attend events such as WordCamps, Developer Summits, Design conferences and other tech conferences and conventions. 1. Self-appraise – Evaluate your business and brand! Events like these often see your competition showcase…