Instant messaging has done nothing to stall the importance of email for both personal and business use today. We use email often enough, if not everyday. Do we really understand how it works and which email setup will work best for our business? Let’s investigate that and in particular I’d like to address the difference between POP3 and IMAP. First, the basics. While I won’t bore you with the history of email, there are a…
We’ve got some good news! We’re glad to announce the launch of Themes, Plugins and Logos on the ResellerClub platform! If you’ve been following us for a year or so, you’re probably familiar with our vision to make ResellerClub a marketplace for web professionals. In keeping with that vision, we’ve launched multiple products on our platform like branded hosting, G Suite by Google, Weebly etc. Themes, Plugins and Logos are our newest addition to the…
Although approximately 1 in 5 customers rely on online reviews when making purchasing decisions, a survey by Clutch, DC-based ratings and reviews firm, revealed that 81% do not actually write reviews themselves. This paradox puts businesses in a bind. Customers want the best of both worlds: to read reviews without contributing any themselves. To address this gap, E-commerce businesses should focus on two distinct conversion goals: Driving sales conversions Converting customers into reviewers One popular…
Whether it’s because your current website is too slow or you just want a better WordPress hosting plan that fits your blog’s growth, moving a WordPress blog or website is something that you’re going to have to deal with. Migrating a WordPress website (while avoiding downtime I might add), can seem intimidating to anyone, especially if you’re not tech savvy and are unfamiliar with the process. If the thought of dealing with WordPress migration gives…
Go back to some good old years and you would have heard a common problem, ‘my hard disk is full I don’t know where to store my data anymore.’ These things now sound alien, don’t they? After all, with the arrival of cloud, this problem has disappeared. However, it wasn’t until a few years later that people actually began trusting the cloud and using it. And well once they did, there was no turning back.…
Online businesses are growing at a rapid rate, and a professionally designed website increases the chances of users staying on your website for a longer time to explore it further. A good website ensures the retention of existing customers while at the same time increasing the inflow of new ones. A website, after all, is the heart and soul of any digital business. When designing an e-commerce store the design and structure of the business…
If your business has anything to do with ecommerce, transactions, products or purchases, this one’s for you. Cart abandons are as the name suggests, a record of how many users / customers leave a website without making a purchase after they reach the checkout page. Business Insider says that products worth approximately $4 trillion are abandoned in online shopping carts. There’s more. 63% of that is actually recoverable! In this article, we’ll take a look…
The use of mobile devices has risen hugely in the last few years mobile usage has overtaken desktop for the first time. So it has become crucial that advertisers pay attention to mobiles and make sure they’re optimizing their advertising strategies. You could check if your website is mobile friendly with the right tools. Google AdWords is one of the key tools used by marketers and advertisers to promote a brand, but be warned, for rookies there are…
Starting from a simple dorm room in Harvard to becoming the top social media and networking service, Facebook has undergone tremendous change. From connecting people to strengthening ties, it has moulded itself into a platform that offers all its users something. As a web pro, Facebook plays an important role in your business by enabling you to connect with your customers, create business pages, post ads and in turn increase your reach. Nevertheless, it is…
Have you ever clicked a button on a website and seen a really long, confusing link open up in the tab? These long, confusing links are actually essential for tracking a potential lead or a customer. They’re a great tool for a marketer. If you put up a banner promoting a product on a 3rd party site, how do you measure how many clicks you got from it? If you’ve published a blog as a…