Turbocharge your business by unlocking the potential of your web presence. Make the most of your website, boost your traffic, run marketing campaigns like a pro and benchmark yourself against the best Small and Medium Businesses! Through articles in the SMB category, we want to help small and medium businesses gain a foothold online, get tips, videos and more to optimise your day to day operations, marketing, sales, analytics and strategy.
As a platform that powers over 5 Million SMBs around the world, we share solutions for common problems you may face and tell you how to make the most of your limited resources – time management, product & project management and talent acquisition & retention.
Do you have a highly trafficked site but aren’t getting enough sales of your web development services? Are customers clicking through your emails but failing to commit to your service? Identifying problems in your customer acquisition starts with analyzing your sales funnel and redesigning it based on what strategies are most effective. Having a well-designed sales funnel means taking a holistic view of each stage of the process, not putting all of your energy into…
The ad-driven business model of internet plagues users with unwanted advertisements. Weary of these distractions, people use ad blockers to regulate the quality of their browsing experience. According to a survey from Visual Objects: Most people with ad blockers have used them for more than a year Ad blockers are most frequently used on desktops Visual Objects’ research suggests that ad blocker technology is pivotal to a quality online experience among an increasingly tech-savvy population.…
The decision to take your product or services online is a daunting task. Add the intricacies of hosting your website to it, and you have a complex problem on your hand. Everything from the hosting service to the content that will go on your site is unchartered territory for you. Each and every decision that you take during the course will have an impact on your business a few years down the line. While managed…
In our previous 3 posts of the WebPro Panel series, we introduced you to our new WebPro Panel, its features, easy order management, as well as, brand new customer management features for the web pros. Moving ahead, in this final post of the series, we will explore how you can manage your Reseller Account in the WebPro Panel. Account Management basically means managing your Reseller account viz. modifying your contact details, password, etc. as well…
Timing is everything. This is true for everyone especially for people running their own business. More importantly, when it comes to the sales and marketing aspect, businesses always have to communicate at the right moment. It is for this reason communication over email is the most preferred option. We use email daily, be it for a personal or professional purpose. Nevertheless, when it comes to business, it is more than just your email you need…
The internet is a vast, constantly expanding space that has room for anyone and everyone. You have small-to-medium websites with a low volume of traffic and a simple layout and you have more complex websites that do a lot more. Carving a space for yourself in this seemingly endless mass of websites can often seem intimidating, but with the right tools, you can create a spot for yourself. That’s where VPS hosting comes in. Let…
Behind every great website we click on or engage with, there is a server providing the resources, bandwidth and space to keep it running smoothly and efficiently. Web hosting has truly changed the way websites work – and this is especially true of Reseller Hosting, which has allowed many websites their share of valuable space online. In this article, we take it one step further to discuss, how Reseller Hosting works – especially when it…
To build a successful eCommerce brand that people will love, you need to make them feel a connection with it. Today, when new brands are popping up every week and great products are going viral on social media every day, your eCommerce company will struggle to survive if you don’t build that connection. By failing to create a meaningful connection with the target audience, a brand makes it difficult for people to fall in love…
In the highly competitive digital sphere, providing the best user experiences is the key to building lasting relationships with customers. And a big part of doing so has to do with interaction design. Below, we will discuss the concept of interaction design, the value it brings to businesses, and tips on how to implement good interaction design. What is Interaction Design? Interaction Design refers to the relationship between a user and a product or service.…
Out of the following which website would you rather make a purchase from given their email addresses – marketing@yourbrand.com or yourbrandname@gmail.com? I would prefer the first one and chances are you too would prefer the same. The only reason being, the first email feels more credible as opposed to the latter. As a Web Pro (designer and/or developer), email is one of the primary modes of communication for your business. An email address that ends…
