Turbocharge your business by unlocking the potential of your web presence. Make the most of your website, boost your traffic, run marketing campaigns like a pro and benchmark yourself against the best Small and Medium Businesses! Through articles in the SMB category, we want to help small and medium businesses gain a foothold online, get tips, videos and more to optimise your day to day operations, marketing, sales, analytics and strategy.
As a platform that powers over 5 Million SMBs around the world, we share solutions for common problems you may face and tell you how to make the most of your limited resources – time management, product & project management and talent acquisition & retention.
The internet is a vast, constantly expanding space that has room for anyone and everyone. You have small-to-medium websites with a low volume of traffic and a simple layout and you have more complex websites that do a lot more. Carving a space for yourself in this seemingly endless mass of websites can often seem intimidating, but with the right tools, you can create a spot for yourself. That’s where VPS hosting comes in. Let…
Behind every great website we click on or engage with, there is a server providing the resources, bandwidth and space to keep it running smoothly and efficiently. Web hosting has truly changed the way websites work – and this is especially true of Reseller Hosting, which has allowed many websites their share of valuable space online. In this article, we take it one step further to discuss, how Reseller Hosting works – especially when it…
To build a successful eCommerce brand that people will love, you need to make them feel a connection with it. Today, when new brands are popping up every week and great products are going viral on social media every day, your eCommerce company will struggle to survive if you don’t build that connection. By failing to create a meaningful connection with the target audience, a brand makes it difficult for people to fall in love…
In the highly competitive digital sphere, providing the best user experiences is the key to building lasting relationships with customers. And a big part of doing so has to do with interaction design. Below, we will discuss the concept of interaction design, the value it brings to businesses, and tips on how to implement good interaction design. What is Interaction Design? Interaction Design refers to the relationship between a user and a product or service.…
Out of the following which website would you rather make a purchase from given their email addresses – marketing@yourbrand.com or yourbrandname@gmail.com? I would prefer the first one and chances are you too would prefer the same. The only reason being, the first email feels more credible as opposed to the latter. As a Web Pro (designer and/or developer), email is one of the primary modes of communication for your business. An email address that ends…
Social media in today’s day and time is used by a majority of users on a daily basis, be it for posting updates about personal lives to checking out brands and posts from others. According to a study by we are social, the number of users as of January 2019 is 3.48 billion. Moreover, on average, the report states that there is a 10% year-on-year rise in the active percentage of people on social media…
Without a doubt, Magento remains a popular solution for millions of e-commerce owners globally, because of the exciting features it offers to streamline the process of managing an online store. Developers also find that building an e-commerce site with Magneto is an efficient way to manage time, especially when they are using the right hosting solution from a trusted provider. However, the recent upgrade of the Magneto e-commerce solution to 2.3.0 has left a lot…
If I say, the popularity of online shopping is growing at a rapid rate, I would not be wrong. Why? Because establishing an e-commerce store which is effectively reachable to the customers worldwide has become a lot easier than setting up a physical store which is just limited to the consumers of the local area. So, it is automatically understood that if you have an online business, the competition isn’t going to be any easier.…
On a scale of 1 to 10, how much do you think your subscribers open your emails? The answer is simple, very less, probably as low as 1 to 3. According to the DMA’s Email Benchmarking Report 2018, the email rates over the past one year have increased by at least 0.5%, with an average of 18.1% for the entire year. However, this is still below the 20% mark. The question that lingers is, is…
As you work through your long list of things to take care of before you launch your business, you’ll need a website, and of course, a domain name. Consider this your easy guide to choosing the right domain name for your business. Why Domain Names are So Important You may have found during your research that you could snag a free domain name (also called a URL) from sites like WordPress, Blogger, etc. But in…
