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Running an online e-commerce business takes a lot of strategizing and planning. Right from setting up your website, to selecting the right web hosting, and most importantly choosing a payment gateway for your store. To make your work easier we have compiled a list of the 5 best online payment gateways in 2019. Do Payment Gateways Affect your Business? Choosing the right payment gateway is crucial when it comes to the success of your e-commerce…

Every day, more and more customers are making purchases from e-commerce websites. In fact, the global online market is expected to grow significantly over the next few years, reaching nearly $4.9 billion by 2021. When you are working to expand to global markets, you need to approach the SEO aspect on a local level. Regardless of how big or small, your operation is, localization is critical for website visibility. This process involves everything from using…

Consumer satisfaction is at the heart of any brand. A satisfied consumer is more likely to return and even publicize your brand to others. In today’s day and age, one key thing that customers expect is value for their time and quick turnaround time for queries. Technology to the rescue! A business running without the aid of technology is a thing of the past. Today it is very unlikely for such a venture to sustain…

If you’re one among those who have been thinking of launching an online business, then this post is for you. Starting a new business requires the right strategy with a lot of time and effort. And one of the most important things is building an online store to sell your products. In this article, I’ll walk you through what you need to take care of before launching a website and then how to build an…

An important element when it comes to the success of a marketing campaign is the way it is targeted. Be it a website, an email newsletter or an Ad campaign, the success lies in the way you’ve targeted and then re-targeted your product. Targeting can be defined as a way to distinguish potential customers from the general visitors and directing your marketing efforts at them. There are several ways in which we can carry out…

Your e-commerce business is eager to process more orders. However, the competition is tough, and every player is trying to stand out from the crowd and attract the attention of their niche audience. Of course, you’re looking for a way to gain some competitive advantage. The solution? Work smarter by leveraging the best e-commerce plugins for WordPress. Every WordPress user can effectively optimize his/her platform regardless of their designing or web development experience thanks to…

With technology shifting the marketing industry, neuromarketing has become integral in influencing the decision-making processes of consumers, especially when shopping online. When used right, neuromarketing in web design can improve customer engagement and increase visibility and sales—all done via collecting and analyzing unconscious behaviour. This article covers the basics of neuromarketing, discussing what it is and how it works, why it’s important for your e-commerce site, and how you can use it. It also provides…

The E-Commerce Boom From real estate to clothes to pet products to tomatoes, there’s a an e-commerce site for each of these. It’s hard to ignore the growing trend of start-ups today. Some stand-out features to note about the latest crop of start-ups are that they are tech based, web driven & mobile rich, operating in a lean model and owned & run by young people who are native to the Internet. From a financial …