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Driving traffic to your website is crucial when it comes to optimizing your website for search engines. However, prior to your website ranking on search engines, it is important that the search engine is able to track the content on your website. One of the simplest ways to accomplish this is through internal linking. What is Internal Linking? As per Moz.com, “Internal links are links that go from one page on a domain to a…

Anyone who engages in any work in Search Engine Optimization (SEO) or is looking to learn more about it, knows or will find out that SEO is comprised of three different elements. On-page SEO, off-page SEO and technical SEO. While each element of SEO contains many different layers and strategies for optimizing, one of the most under-utilized aspects of on-page SEO is leveraging existing content on your website. This article will be looking at three…

Imagine you have a blog or an e-commerce website and suddenly one day you lose all your data. You try to figure out ways to recover it but all in vain. It is then you realize you never took a backup. Backups are essential to ensuring the retrieval of your website data. Backing up your data manually is alright when you have just begun but, as your website grows and the data increases, you would…

We are surrounded by writing be it in the form of news bulletins, articles, emails, listicles etc. both in the physical and virtual world. It is in this regard, that messages need to be universally understood by everyone irrespective of who is reading them. In this article, we’ll discuss if writing impacts UI and also touch on how to curate your content so that it helps in the growth of the brand. Importance of Written…

We have all played games as a kid. Be it indoors or outdoors – games have challenged us, rewarded us and helped us be a better version of ourselves. The more engaging and interactive a game is, the more it motivates us to keep playing. If we apply this technique to our design, it could help achieve simplicity which, in turn, would enhance the user experience. In this article, I’ll walk you through what gamification…

In my last couple of articles, I’ve covered a lot about WordPress. Right from it being an open-source Content Management System (CMS) powering several websites all over the globe to niche themes and plugins. Starting your new website is a milestone and setting up a WordPress website is easy. Also, choosing the right WordPress hosting, themes and plugins at the onset helps build a robust website. In this article, I’ll be covering some of the…

Website design and SEO always go hand-in-hand. A perfect combination of these two helps you to build high-performing websites and achieve the ambitious business targets easily. Both search engines and visitors love information-rich, visually fascinating, and responsive websites. However, with the changing time, the design of websites become old-fashioned and doesn’t meet the increasing demands of visitors. This is where website redesign comes into play. Website design industry experts recommend updating the design of the…

Many-a-times it so happens that you purchase a domain name but before you can set up your website some issue arises. It could be anything from wanting to postpone the launch of the website or a backend issue and so, you have to wait! Well in such a scenario what would you do? Do you neglect the domain name or wait till you can figure out what next! The best way is to wait and…

WordPress is one of the leading CMSs (Content Management Systems) today and powers over 30% of the websites all across the globe. It is both flexible and easy to use. This becomes simplified when you even choose WordPress Hosting for your WordPress website. However, there are times when you as a website owner would want to return to the basic HTML version of your website. There can be many reasons for wanting to switch to…

Online businesses are growing at a rapid rate, and a professionally designed website increases the chances of users staying on your website for a longer time to explore it further. A good website ensures the retention of existing customers while at the same time increasing the inflow of new ones. A website, after all, is the heart and soul of any digital business. When designing an e-commerce store the design and structure of the business…